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Insider reveals how loyalty programs and gamification work in online casinos

Loyalty programs and VIP systems (with or without gamification) have long been a tried and tested means of motivating customers in online gaming. A few weeks ago, an industry insider gave the international trade press an insight into how operators can use them particularly effectively to increase player loyalty. This is interesting in that such features are slowly but surely returning to the German market. Users who know how it works play more consciously and ultimately more safely!

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How can you open an amusement arcade and how much does it cost to operate?

An amusement arcade is a business whose opening or management requires many general to-dos and must-haves, but also has some special requirements. In principle, almost anyone can start such a gaming operation. The model may initially appear simple and naturally very lucrative. However, there is ultimately much more to it than simply setting up a few machines and making the cash register ring.

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Turkey: Influencer arrested for illegal gambling advertising

Turkish police have launched an investigation into at least 20 suspects for promoting illegal gambling by publicly advertising sports betting and casino websites. But what punishment can the influencers in Turkey expect if they are convicted of illegal gambling advertising?

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New Year's Eve at the casino: how attractive is it at the turn of the year 2024/2025?

For the upcoming New Year, some casinos in the country are once again hosting glamorous New Year's Eve parties. Here, guests can welcome in the New Year in a festive atmosphere and with lots of surprises. The casinos often also offer culinary delights in the form of buffets or other food variations. But which casino offers the most attractive event on New Year's Eve 2024/2025?

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What impact will Google's new gambling advertising policy have?

Google amended the ‘Gambling and other games’ advertising policy in Germany on 25 September 2024. Since this date, only licensed online casinos with a German licence have been able to advertise via Google Ads. In a recent press release, the Joint Gambling Authority of the German federal states (GGL) states that the new advertising guidelines are already having an effect.

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Legal online casinos: In which federal states is gambling most popular?

The German Gambling Association (DGGS) has published a study that sheds light on the regional differences in the area of legal online gambling in Germany. The data shows which federal states have an above-average number of legal online gambling centres. But what percentage of the population participates in legal online gambling in the various federal states?

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Study: Germany back to its old level of happiness

What is always decisive for successful gambling? Of course - luck! Despite all the strategies, tricks and gimmicks, a good dose of luck is often the most important factor in winning at slots, sports betting, lotteries, etc. It doesn't work without luck - and luck often comes from being lucky. Or does it? What is the state of luck in Germany? The SKL Glücksatlas answers this question year after year. The latest edition actually shows a clear positive trend. Germans are apparently returning to the happiness levels of the 2010s before the pandemic.

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NRW must reclaim 64 million from WestSpiel

North Rhine-Westphalia has paid Westdeutsche Spielbanken GmbH & Co. KG (WestSpiel) state aid totalling more than 64 million euros in recent years. The EU Commission has now come to the conclusion that the payments made by the state to the then state-owned gambling operator were illegal. NRW must now reclaim the aid money from WestSpiel.

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Criticism of the ‘standstill’ in the German gaming market from the industry

This year's ‘Gaming in Germany’ conference took place in Berlin in November. Every year, members of the gaming industry come together for this event to discuss the German market. Problematic topics are always up for debate. The 2024 edition was apparently particularly controversial. As can be read in the international trade press, the two major German industry associations clearly criticised the development or non-development of the local iGaming landscape: according to them, illegal offers are on the rise.

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How does the Christmas season influence gambling behavior?

In a recent press release, the Joint Gambling Authority of the German federal states (GGL) warns that the Christmas holidays in particular can have an impact on gambling behavior. But what are the reasons why players gamble more often and more excessively at Christmas than in everyday life?

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German poker pro in the club of 40 million players

At the end of the day, professional poker is about a whole lot of cash. So it's no wonder that the industry keeps detailed statistics on the successes and winnings of its best players. In this context, there was an interesting milestone from a German perspective at the beginning of November: TheHendonMob.com announced that Fedor Holz from Saarland had cracked the 40 million mark after a good third place in the ‘Triton Poker Super High Roller Series Monte Carlo’. There are only a few professionals in this class.

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Are there more ATMs or slot machines in Germany?

An interesting question that many a player is sure to have asked themselves is whether there are more ATMs or slot machines in Germany. The fact is that the number of both machines has decreased noticeably in recent years. But how many of which machines are there currently in Germany?

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Will gaming arcades & casinos be open on Christmas 2024?

Year after year, many players ask themselves whether casinos and gambling halls are open at Christmas. Just a few days ago, the German Gambling Authority pointed out that the Christmas holidays can have an impact on gambling behavior. We have researched the current casino opening times for Christmas 2024 and present them in today's article.

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