AdmiralBet is sponsor of SV 07 Elversberg
SV 07 Elversberg will be playing in the 2. Bundesliga for the first time in the 2023/24 season. With their debut, they have already secured a real giant in the gambling industry as a partner: AdmiralBet will be the main sponsor. What does this mean for both parties?
Originally, SV 07 Elversberg was a small village club with a big backer. With the support and sponsorship of industrialist Frank Holzer and his company Ursapharm, the club gradually worked its way up to the second division. Holzer was even the club's coach and president at one point - and will now be largely responsible for securing a major player in the gambling industry, such as AdmiralBet, as a partner.
In a press release, SV 07 Elversberg announced that AdmiralBet will be the club's premium partner for the 2023/24 season. As part of this partnership, the gaming company will be able to take advantage of a number of promotional opportunities. On the other hand, the club should receive a significant additional financial boost.
This is what those responsible at AdmiralBet and SV 07 Elversberg have to say about the partnership
As expected, the leaders of the cooperation partners are extremely positive about the future together, with the CEO of AdmiralBet's parent company (Novo Interactive) saying the following about the cooperation in a press release: "SV 07 Elversberg is a club with an impressive development. We look forward to our time together in the 2. Bundesliga and are proud to be the first private sports betting provider to support this top club from the Saarland".
David Strauss, SV 07 Elversberg's Marketing and Sales Director, had this to say: "After successful and project-related cooperation in the past years, we are very pleased to have AdmiralBet on our side from the coming season. We can look back on a long and trustful dialogue with the company, which has been constantly intensified and has now resulted in a premium partnership.“
SV 07 Elversberg vice-president Swen Hoffmann also had kind and motivating words: "AdmiralBet stands for progress and excitement with its digital offers. These attributes fit very well with our club's philosophy and form the basic elements for a successful cooperation in the coming years.“
What is AdmiralBet?
AdmiralBet is a gaming platform of the Novo Interactive brand. It mainly offers sports betting. However, there is also a section with slots from Novoline and Gamomat. AdmiralBet's portfolio will be extended to include slots in the summer of 2023. Novo Interactive is a subsidiary of LÖWEN ENTERTAINMENT based in Bingen on the Rhine. Finally, there is the Austrian Novomatic Group. It has been offering online sports betting in Germany under the AdmiralBet brand since 2017.
These are the places where AdmiralBet can be found at SV 07 Elversberg
According to SV 07 Elversberg, AdmiralBet will become part of a large partner network that already includes almost 300 companies. The aim is to offer the gambling company a comprehensive rights package as a premium partner, which, according to the press release, will include "TV-relevant measures in the Ursapharm Arena". Advertising will be placed in various locations around the stadium and online.
On the sponsors' page, they are particularly proud of the new LED perimeter and the LED video wall. This will give the AdmiralBet logo the best possible exposure. However, there are still classic advertising media such as static boards, banners and other presentations. Digital advertising is available on the SV 07 Elversberg website, SVE's social media channels, TV Elv and the SVE Business App.
In addition, there is always the possibility of taking promotions on site and directly to the target group. Promotions in the public and VIP areas would be conceivable. Whether AdmiralBet will make use of this option has not (yet) been concretely stated. However, special offers via the bookmaker's website are at least conceivable. For example, Stargames (another brand in the Novomatic family) has also planned ticket raffles in connection with its sponsorship of Hannover 96.
Conclusion
Image source: https://pixabay.com/de/photos/sport-fu%C3%9Fball-sv-elversberg-3865399/
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